Member Insight: Why should Small, Local Businesses invest in Digital Marketing?
Feb 22, 2021
This month our member, Catchpenny Creative, offered some great advice on the importance of digital marketing for small businesses.
There seems to be an assumption that digital marketing does little to nothing for local businesses, but that simply ISN’T TRUE. Digital marketing is an essential tool for small and local businesses, necessary for a changing world! Here’s a few key reasons why local businesses should invest the time and resources to build out their digital marketing:
Increase Communication: customers like to stay in touch! You can keep the conversation going even when they leave your place of business by building out social media, website, and digital newsletters.
Build Community: Small, local businesses live and die by their communities. Create a digital extension of the community you’ve built to increase engagement and stay connected.
Expand into new markets: over 50% of the world is on social media! You’re missing out on connecting to an even bigger audience and expanding your market.
Tell your story: Some of the most successful digital marketing campaigns for local businesses involve giving customers and clients a behind-the-scenes look at how business is done. Customers love learning the story of their favorite local businesses.
There are so many more great reasons why utilizing digital marketing is the right move for any local business.
Follow Catchpenny Creative for more insights on how digital marketing can benefit your business!
Take a break and unwind with others in your community! Whether you’re a business
Take a break and unwind with others in your community! Whether you’re a business owner or residential member, we all have something in common AND that is… WE LOVE OUR COMMUNITY!
Meet and network with business owners, employees and residents during our monthly meeting! Each meeting starts off with social time and food followed by club updates from the board. Every month we invite a guest speaker to share insights and expertise with our members too!
We’re HAPPY to announce the 5th Annual Harvest Happenings Event will be presented by Cold Spring Farm + the ABA
We’re HAPPY to announce the 5th Annual Harvest Happenings Event will be presented by Cold Spring Farm + the ABA this year AND it’s HAPPENING with a beautiful view at Cold Spring Farm!
The event will take place on Sunday, October 29 from 12-4:30 pm!
This is a fall family fun event with a Harvest Vendor Market, Food Trucks/Vendors, a Beer Garden, a Harvest “Hootenany” (kids related activities, yard games, costume contest, etc.), Live Music, Raffles + more!
Stay tuned to this event page for our vendor and event list!
PLEASE help us SPREAD the word and SHARE our flyer and Facebook event page!
Interested in being a Harvest Happenings Vendor?
Please fill out our registration form below OR email Diane Loudon, Owner of Cold Spring Farm, at email@example.com
Thank you for supporting this Fall Family Fun Event!!
The ABA is a non-profit local association that is comprised of business members from Alton and surrounding town communities. Our MISSION is to promote the commercial interests and welfare of the Alton community. We gladly accept and appreciate DONATIONS at any time to support the numerous events, fundraisers and donations to charities our association provides!